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Five9's "Talk To Me: Customers Crave Personalized Support in a Social World" [Infographic]

This infographic by Five9 does a good job of tying together reasons customer support on social media is so critical. Especially interesting is the number of customers who prefer phone support, coupled with the number of customers who are dissatisfied with that support. It seems the availability of alternate service choices could cause preferences to shift.

Social Customer Service Infographic by Five9
Social Customer Service presented by Five9

About the author, Frankie Saucier

Frankie Saucier created the Socially Supportive podcast because believes that in order to advance digital and social customer care, leaders must come together in a community where colleagues can collaborate on the latest strategies and discuss the best technology. The Socially Supportive podcast creates a space for that community to thrive. She is also the Founder and CEO of Socially Supportive, a digital consultancy that helps brands communicate effectively with customers online. Frankie is a member of several consortiums, including the Social Care Leaders Group, an international group of leaders in the digital and social care space. She has over 20 years' experience in customer experience, including 7 years creating and running the digital customer support team at the 3rd largest cable company in the U.S. She also holds a bachelors in Mass Communications.

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